Fiction_L Archives large print promotion Dates: 1/19/01,8:48 PM  through  1/23/01,10:13 AM  (5 postings) Search for: Select one or more indexes to search: 2009-current     2007-2008     1996-2006    (Matches from each index will be displayed separately in the results page.) Return to January 2001 thread menu   |   Fiction_L Archives Menu

FROM: "Debra Heckel" <debraheckel@hotmail.com>
REC'D: 1/19/01, 8:48 PM

Our library system received a grant which we have dedicated to large print.
Since this can be a 'touchy' subject, I would appreciate any suggestions
about how to promote the collection. Signs, slogans, bookmarks, press
releases--any information would be GREATLY appreciated!

TIA - Debra

Debra A. Heckel
Circulation Library Associate
Jefferson County Library - Windsor Branch
7479 Metropolitan Blvd., Barnhart, MO 63012
e-mail: debraheckel@hotmail.com
Phone: (636) 461-1914 Fax: (636) 461-1915

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FROM: Bsbgc@aol.com
REC'D: 1/20/01, 12:37 AM

In a message dated 1/19/2001 9:43:20 PM Eastern Standard Time,
debraheckel@hotmail.com writes:

<<
Our library system received a grant which we have dedicated to large print.
Since this can be a 'touchy' subject, I would appreciate any suggestions
about how to promote the collection. Signs, slogans, bookmarks, press
releases--any information would be GREATLY appreciated!

TIA - Debra

Debra A. Heckel
Circulation Library Associate
Jefferson County Library - Windsor Branch
7479 Metropolitan Blvd., Barnhart, MO 63012
e-mail: debraheckel@hotmail.com
Phone: (636) 461-1914 Fax: (636) 461-1915

_______________________________________ >>

Maybe build something around the word "zoom." Before you think I'm whacked
out - think about the little icon on your computer tool bar that lets you
zoom in on something and view at larger magnification. Speaking of which -
you could use the word magnification in some way, too.

Magnify your mettle: Zoom in on our large print books!

Check out our large print books!

Oh well - not my best efforts - but my jumping off points.

Binnie Syril Braunstein
romance novelist/former librarian

FROM: Bsbgc@aol.com
REC'D: 1/20/01, 12:44 AM

Debra -

Re: your large type promo - you could have your graphics people build
something around a magnifiying glass, with your title or slogan inside the
magnifier. Kind of like a detective looking for clues. If you like, I'll
send you a sample. I've used the same technique for a crime workshop my
writers group sponsors.

Binnie Syril Braunstein
romance novelist/former librarian

FROM: Cindy McCormack <cmccorma@mail.win.org>
REC'D: 1/21/01, 12:51 PM

We focused attention on our large print collection by making a display of
glasses and a sign the read "Give Your Eyes A Rest." That way I could
focus on everyone trying to read at night after working with eyestrain all
day. No one feels that the books are only for "old" people. We also
encourage a lot of circulation by suggesting the large print version of
new releases. They usually have a shorter reserve list.

Cindy McCormack
Circulation Supervisor
Corporate Parkway Branch
St. Charles City-County Library District
mailto:cmccorma@mail.win.org

On Sat, 20 Jan 2001, Debra Heckel wrote:

> Our library system received a grant which we have dedicated to large print.
> Since this can be a 'touchy' subject, I would appreciate any suggestions
> about how to promote the collection. Signs, slogans, bookmarks, press
> releases--any information would be GREATLY appreciated!
>
> TIA - Debra
>
> Debra A. Heckel
> Circulation Library Associate
> Jefferson County Library - Windsor Branch
> 7479 Metropolitan Blvd., Barnhart, MO 63012
> e-mail: debraheckel@hotmail.com
> Phone: (636) 461-1914 Fax: (636) 461-1915
>
> _________________________________________________________________
> Get your FREE download of MSN Explorer at http://explorer.msn.com
>
>
> ......................................................................
> Need to subscribe, unsubscribe, search the archives?
> Everything Fiction_L: http://www.webrary.org/rs/flmenu.html
>

FROM: "Mary Rindfleisch" <rdgnovel@biblio.org>
REC'D: 1/23/01, 10:13 AM

I haven't had any trouble with people being offended at the idea of needing
large print, but one of the things I have done in newsletter copy and in our
weekly column from time to time is to emphasis the many different types of
people who can benefit from this collection -- kids making the transition
from "chapter books" to the miniscule print of many adult books (esp.
paperbacks); people who want/need to read aloud; those using exercise bikes
and other fitness equipment where the doohickey where you can prop up a book
is sufficiently far away to make regular type difficult to see; commuters
who say they prefer this format when travelling on bumpy busses, etc. I
also make a point of offering large print editions to so-called "regular"
patrons when other copies are out. Many people actually are thrilled to
give it a try and often come back for more.

Mary Rindfleisch
Adult Services/Readers' Advisory Librarian
Ridgefield Library
472 Main St.
Ridgefield, CT 06877
Phone: 203-438-2282
e-mail: rdgnovel@biblio.org

-----Original Message-----
From: Fiction_L@maillist.webrary.org
[mailto:Fiction_L@maillist.webrary.org]On Behalf Of Debra Heckel
Sent: Saturday, January 20, 2001 2:40 AM
To: Fiction_L
Subject: large print promotion


Our library system received a grant which we have dedicated to large print.
Since this can be a 'touchy' subject, I would appreciate any suggestions
about how to promote the collection. Signs, slogans, bookmarks, press
releases--any information would be GREATLY appreciated!

TIA - Debra

Debra A. Heckel
Circulation Library Associate
Jefferson County Library - Windsor Branch
7479 Metropolitan Blvd., Barnhart, MO 63012
e-mail: debraheckel@hotmail.com
Phone: (636) 461-1914 Fax: (636) 461-1915

_________________________________________________________________
Get your FREE download of MSN Explorer at http://explorer.msn.com

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